Bonsai

What if you could harness the power of the free market to solve the problems of poverty, hunger, and inequality?

To some, it sounds impossible.

But Nobel Peace Prize winner Muhammad Yunus is doing exactly that. Bonsai celebrates Yunus’ extraordinary humanitarian work, which started when he simply lent $27 to 42 people. As the founder of Grameen Bank, Yunus pioneered microcredit, the innovative banking program that provides poor people - mainly women - with small loans they use to launch businesses and lift their families out of poverty.

But Muhammad Yunus didn’t stop there. Now, Yunus goes beyond microcredit to pioneer the idea of social business - a completely new way to use the creative vibrancy of business to tackle social problems from malnutrition to inadequate health care.

While Muhammad Yunus didn’t invent the notion of doing business for social good – it is a concept whose time has come.